Company

UrbanPiper Expands Partnership with Pieminister in the United Kingdom

UrbanPiper is thrilled to announce that it is expanding its partnership with Pieminister, one of the UK’s leading restaurant chains. UrbanPiper has been steadily increasing its presence in the United Kingdom since launching in the country over a year ago and Pieminister represents a key part of its growing portfolio.

UrbanPiper is thrilled to announce that it is expanding its partnership with Pieminister, one of the UK’s leading restaurant chains. UrbanPiper has been steadily increasing its presence in the United Kingdom since launching in the country over a year ago and Pieminister represents a key part of its growing portfolio. UrbanPiper’s dashboard enables Pieminister to manage orders from multiple food apps on a single dashboard, manage their menus, check inventory, analyze online sales data, and much more.

Founded by Tristan Hogg & Jon Simon in 2003, Pieminister was created with a vision to reinvigorate the humble British pie in the United Kingdom. Pieminister completes its 20th anniversary in March 2023 and celebrates two decades of delighting customers with its array of sweet and savoury pies. Each pie at Pieminister is handmade with care using locally sourced, sustainably produced ingredients and is served piping hot, creating a great experience for customers. In order to provide its customers with a great experience while ordering online as well, the brand decided to trust UrbanPiper for its delivery integrations with aggregators Deliveroo, Just Eat, and Uber Eats. 

Speaking about the association, Gaurav Malik, VP for International Expansion at UrbanPiper added, “Pieminister is such a wonderful brand that winning their trust was key for UrbanPiper in the United Kingdom. The upcoming expansion is a testament to the success of our partnership and the value we provide to Pieminister.”

Pieminister had initially tested the UrbanPiper dashboard to receive orders from aggregators before the middleware provider built a custom integration with Access POS to meet the brand’s needs. Once that was done, and all the testing was complete, the first location, Stokes Croft, was taken live in November 2022.

The UrbanPiper Team At Pieminister


While describing the partnership so far, Laura Nudd, Central Operations Manager for Pieminister said, “Since Covid, the rise in at-home delivery has increased substantially. In fact, in some of our sites, there is now a 50/50 split. Using UrbanPiper has streamlined all our operations and taken away the manual aspect of accepting orders and placing them onto our tills. We have seen increased staff productivity and minimised mistakes as all orders are received and managed in one space.”

Since taking the first location live in November 2022, UrbanPiper has been steadily adding to the number of live locations over the first quarter of 2023. By adding 2 more outlets in March 2023, all 13 Pieminister locations that cater to delivery will be live on the UrbanPiper platform. 

With the addition of Pieminister to its portfolio in the United Kingdom, UrbanPiper has further validated its top-tier performance, reliability, and support for restaurant operators in the UK. Today, UrbanPiper powers over 30,000 restaurants across 8 countries with a laser focus on helping restaurants optimise online order management across all their channel. Reach out to us to find out how UrbanPiper can help improve your online delivery operations today.

Kaushal Raj
Marketing Head - International Markets

Growing UrbanPiper's footprint around the world.

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